Study Reveals Patient Skepticism Toward Doctors Using Artificial Intelligence

A new study reveals that patients are more skeptical of doctors who use artificial intelligence, perceiving them as less competent and trustworthy, which may impact healthcare relationships.
Recent research conducted by psychologists from Würzburg, published in JAMA Network Open, highlights a significant concern among patients regarding physicians who incorporate artificial intelligence (AI) into their practice. The study found that patients tend to perceive doctors less favorably—viewing them as less competent, trustworthy, and empathetic—when they believe AI is used, even for administrative tasks. This skeptical attitude extends to diagnostic and therapeutic applications, as well as administrative functions, and influences patients' willingness to schedule appointments.
The study involved over 1,200 participants who viewed fictitious advertisements for family doctors. These ads varied in only one aspect: a statement indicating that the doctor used AI for various purposes. Participants consistently rated these physicians more negatively than those without such a statement.
According to the researchers—Moritz Reis, Professor Wilfried Kunde from Würzburg, and Florian Reis from Charité Berlin—one reason for this bias may be patients' fears that physicians blindly trust AI systems. Such perceptions threaten the vital patient-doctor relationship, which is essential for successful treatment outcomes. Even minor decreases in perceived trustworthiness could have substantial impacts on healthcare.
The authors advise healthcare professionals to openly discuss AI usage with patients, emphasizing the potential benefits. For example, AI used for administrative duties could free up doctors' time, allowing for more personal patient care. Despite the rise of technology, AI has the potential to make healthcare more human-centric when communicated effectively.
This research underscores the importance of addressing patient concerns about AI in medicine to maintain trust and ensure effective care.
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